Worked on a lean team of 5 designers to keep Michael Kors' seasonal launches fresh—creating catalogues, emails, social banners, and out-of-home signage. Built file guides for production teams to ensure every photo hit the same high standard across hundreds of assets.
Industry:
Fashion
What I Did:
Seasonal catalogues
Email campaigns
Out-of-home signage
Social banners
Five designers.
Seasonal deadlines.
Red carpet expectations.
I helped execute across catalogues, email, social, and signage—whatever a launch needed.
We built a unified email framework for Michael Kors. Which included three tiers—base: heritage, outlet, and collection.
Different identities, shared standards. They felt connected without looking the same.

Completed at Wunderkind's in-house design studio under the direction of Christa Skinner and Dave Barnis for The Marketing Team. Production in collaboration with Cecilia Sit, Jenna Dancel, Hema Puran, and Teresa Midolo.
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